WHO ARE WE CREATING FOR?
WHO ARE WE CREATING FOR?
The following personas were generated for a health application focused on healing burnout.
An important step in creating user personas is arranging insights found during research to be productive for all the goals of our project.
I actually did originally interview a Doctor during research, yet it was soon decided that Meera would become a First Responder, as it's rated the second-highest profession linked with burnout. It was then easy to correlate any findings from these two related fields.
Sure, we all know teachers work hard, yet to paint a more realistic picture, I decided to adjust Paul's background a bit as those details never actually arose during user interviews.
Supposedly, Virginia is one of the top US States to report citizens suffering of burnout. By comparison, this location also just seemed to make the most sense for the persona.